BV Cuisine Inc. serves as the dynamic food and beverage arm of the Suyen Corporation (widely known as the Bench Group), led by visionary Filipino retail entrepreneur Ben Chan. Originally dominating the fashion and lifestyle retail sector, Suyen Corporation expanded its ventures into the culinary world to introduce world-class dining experiences to the Philippines
Among BV Cuisine’s most prestigious acquisitions is PAUL Boulangerie et Patisserie, a legendary French bakery-café that embodies the Parisian art de vivre. Brought to the Philippines by Ben Chan in 2013 with its flagship opening in SM Aura Premier, PAUL introduced Filipinos
Founded in 1889 by Charlemagne Mayot in Croix, Northern France, PAUL began as a humble family bakery. Today, it remains a family-owned enterprise managed by the Holder Group. Over five generations, PAUL has expanded globally to over 47 countries, maintaining its signature black-fronted elegance and commitment to traditional French baking methods.
Under the stewardship of BV Cuisine Inc., PAUL locations in the Philippines integrate a bakery, patisserie, restaurant, and tea salon into one sophisticated space. The brand imports key, natural ingredients directly from France to ensure that a croissant enjoyed in Manila tastes identical to one enjoyed in Paris.