The Philippine Marketing Association (PMA) awarded Joselito Ortega, Chairman and CEO of Havas Ortega, with the Excellence in Marketing Communications award at the 43rd Agora Awards, recognizing his outstanding achievements in the industry.
Expressing his gratitude for the award, Ortega highlighted the incredible journey and the amazing people he has worked with that led to this recognition. The award fuels a drive to continuously innovate creativity and enhance performance measures within the communications industry.
Beyond excellence in marketing communications, Ortega also remains dedicated to leading sustainability efforts and initiatives, such as the The KITA Initiative at HAVAS Ortega, and Le Trophée Bleu and La Conférence Bleue with the French Chamber of Commerce and Industry in the Philippines. Furthermore, the awardee also extends initiative efforts through partnerships with the Girl Scouts of the Philippines, The Bike Scouts Project, MADWORLD, Philippine Junior Marketing Association (PJMA), and Kythe Foundation Inc.
Ortega also champions Havas Prosumer Report, a thought leadership series which analyzes 20% of consumers who influence the mainstream thoughts, feelings and actions in 18-24 months.
The Agora Awards was established by the PMA. This year’s theme, S.M.I.L.E. – Stellar Marketing Innovators: Legacy of Excellence, honors industry leaders shaping the future of marketing.